Tuesday, May 17, 2011

Demographics of Facebook, LinkedIn, MySpace and Twitter

A detailed breakdown of demographics for Facebook, Twitter, blogging and other social services from AdAge:

      •  Demographics of Facebook, LinkedIn, and Twitter

Over at AddThis.com, we track usage of social services across our platform, in over 70 languages, in our Service Directory. There are some interesting differences; for instance, on the AddThis platform, users from the Philippines beat out those from Indonesia:

      •  Facebook Details

These differences could suggest that certain demographics use Facebook differently – some using more of Facebook's social networking features, while other sharing more content.

We use this kind of information to help optimize our sharing tools for those sharing in different languages and locales, so our publishers don't have to worry whether their visitors are being presented with the most appropriate sharing services. 

No comments:

Post a Comment